What the builders are doing to increase sales!
Thursday, August 06, 2009
This is an email that I received from one of the builders. They are trying to increase buyer confidence.
Just between us.. I dont see the prices in 5 years being any lower than they are today. 5 Years is a long time!
In just three days xxxxxxxxxxxxx will announce a unique program for your buyers and we wanted you to be the first to know!
At xxxxxxxxx, we believe in the quality and long-term value of our homes. That’s why for a limited time beginning August 8, 2009, we’re offering a program unique to xxxxxxxx home buyers to assure them that they are making the right purchase decision at the right time.
Buy a new home from us today. If after five years, you choose to sell your home and your value has decreased, we’ll refund your down payment up to 10 percent of the original purchase price.
We call it the xxxxxxxxxxxx Total Assurance program. Your buyers will call it peace of mind! The xxxxxxxxxxxx Total Assurance program allows your buyers to take advantage of today’s competitive pricing, low interest rates and our award-winning communities right now!
Remember, Total Assurance is being unveiled to the public on August 8th! See our website and sales associates this weekend for more details including the terms and conditions of the program.
There is some fine print to the program, but pretty standard.. not transferable, primary owners only.. as always, other conditions apply
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